Maestro SP — Sound Performance Consultancy

Sound Performance for Events

Maestro SP applies Sound Performance to temporary events through the planning, specification, implementation, management and evaluation of the sound experience.

Plan the Sound Performance of Your Event

Sound Operation at an event — official Maestro SP photograph

The experience of each event

What is Sound Performance for Events?

It is the application of the Sound Performance discipline in temporary environments. Within Maestro SP’s institutional framework, Sound Performance is the scientific discipline that underpins the relationship between sound conditions, human activities and experience.

Each event has its own objectives, a specific audience, a defined environment, operational dynamics and particular sound conditions. Its sound experience must be planned for that context, considering the needs of each area and each moment of the program.

Specialized consultancy

Sound Operation

The methodology responsible for implementing and managing a Sound Performance Specification (SPS).

Sound Operation is a specialized Sound Performance consultancy service applied to temporary events, in which an SPS is implemented and managed for a specific event, considering atmosphere, comfort, operation, conversability, intelligibility, length of stay and perceived value.

Its object is to implement and manage the SPS: establish the conditions for its execution, monitor its application, coordinate decisions, address deviations and record changes and results throughout the event.

  • Atmosphere
  • Comfort
  • Operation
  • Conversability
  • Intelligibility
  • Length of stay
  • Perceived value

Methodological architecture

From the discipline to the sound experience.

  1. Sound Performance
  2. Sound Performance Plan (SPP)
  3. SPS
  4. Sound Operation
  5. Sound Operation Instruction (SOI)
  6. Operational Resources
  7. Sound Experience
  8. Evaluation

The SPP is the strategic document belonging to the client. The SPS derives from the SPP and specifies the event. The SOI translates the SPS into executable procedures for the teams responsible for technical execution.

The sequence expresses methodological dependency: instructions are prepared before the corresponding activities, and evaluation guides future applications.

From intention to evaluation

Our Methodology

Planning — official Maestro SP photograph
STEP 01

Planning

Sound Performance Specification (SPS)

Understanding the event’s objectives, environment, audience and intended experience guides the development of an SPS specific to that occasion, derived from the client’s SPP. In the absence of an SPP, the strategic stage is formalized with the client before the SPS is derived.

Sound Operation — official Maestro SP photograph
STEP 02

Sound Operation

Implementation of the SPS

During the event, Sound Operation manages the application of the SPS, coordinating the teams, resources, procedures and decisions required to deliver the planned sound experience. SOIs guide technical execution, with monitoring of the specified conditions and recording of adjustments.

Post-Event Evaluation — official Maestro SP photograph
STEP 03

Post-Event Evaluation

Learning and Continuous Improvement

After the event, results are compared against the objectives and criteria established in the SPS. Recording what was met, deviations and limitations generates learning, recommendations and improvements for future applications.

Means of implementation

Operational Resources

Technical and operational resources are selected according to the SPS and vary with the event’s needs. They are means of implementing the planned sound experience; none of them defines Sound Operation.

Sound reinforcement may be provided by Maestro SP, by the client, through the venue’s existing infrastructure or by a third-party company. The consultative nature of Sound Operation is preserved regardless of this source.

  • Sound reinforcement
  • Audio recording
  • Mixing for live streams
  • Streaming
  • Simultaneous interpretation
  • Live music
  • Recorded music
  • Immersive audio
  • Existing venue systems
  • Maestro SP infrastructure
  • Third-party infrastructure

Application contexts

An SPS for each event.

The format, scale and duration guide the depth of specification and monitoring of the sound experience.

  • Congresses
  • Conferences
  • Symposia
  • Conventions
  • Launches
  • Award ceremonies
  • Dinners
  • Corporate events
  • Institutional events
  • Immersive experiences
  • Hybrid formats
  • Other temporary events

Your next event

Plan the Sound Performance of Your Event

Share the objectives, audience, venue and program. These elements guide the planning of the sound experience for the occasion.